The Internet has disrupted the publishing industry as it has so many others, overturning hundreds of years of practice where the costs of production and distribution made it impossible for any but the richest individuals to independently publish their own materials.
With the ability to write and distribute in purely electronic form many of those barriers have been reduced or eliminated altogether.
What remains is the need for the authors to have their work professionally edited, illustrated, laid out and marketed. Social media needs to be properly engaged, writing needs to be tightened up, covers need to be designed. While some authors think they have the skills to do it all, the successful ones know they don’t. BookLife educates them in the process and helps them find the companies and freelancers they need to get a book off the “shelves” and in front of readers.
Authors register to provide information about their books which is used to present a free author profile and book information pages featuring news and reviews. The key offering is called PW Select and is an attractive service for self publishers:
For just $149 your book cover and synopsis appear in front of thousands of book-sellers, librarians, agents, publishers, film producers and production companies.
Once registered users have access to several PW affiliate services:
PW Select marketing/announcement service (base price $149) details
Revenue from featured ads, enhanced listings and featured placement
Professional Services Directory
A directory of professionals providing editorial, illustration, marketing and other services to indie authors.
During Beta we have achieved a very high signup rate for registration and manuscript submission and we are generating revenue through our offering of affiliate services. To date all marketing has been to the publishers weekly audience. We are actively seeking additional affiliate relationships with indie publishing players.