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September 4, 2007
GRANDPARENTS.COM LAUNCHES USING MEDIAPOLIS SOFTWARE NEW YORK, NY -- There are more than 78 million grandparents in the U.S and every 20 seconds, someone new joins the club. Today's grandparents, more than half of which are baby boomers, are looking for new and interesting ways to expand upon the grandparent-grandchild relationship. Launching today, Grandparents.com is a destination for active grandparents that helps enhance the bond between grandparents and their grandchildren through expert editorial and easy-to-use communications tools. Grandparents.com operates on a technology platform created by New York based Mediapolis, inc. The platform employs a powerful content management system along with state-of-the-art hardware to efficiently deliver a wide range of features, including grandchild-friendly activities, smart travel ideas, great gifts, and fun, creative ways for grandparents to connect with their grandchildren. "Today's grandparents are more tech-savvy and affluent than their predecessors, but they ultimately want the same thing as every group of grandparents before them - to share their experience, knowledge and values with the next generation," said Jerry Shereshewsky, CEO of Grandparents.com. "Grandparents.com gives them the tools to pass along their legacy in a way that is meaningful and easily relatable to their grandchildren." Grandparents.com is the premier online destination for a new generation of active grandparents who want fresh ways to interact, stay connected and strengthen family bonds. With an esteemed editorial staff, the site offers content tailored exclusively for grandparents, including kid and grandparent-friendly activities, family travel ideas, compelling lifestyle features, expert advice, product reviews for toys and technology, gift ideas for all ages and much more. To facilitate deeper connections among grandparents, children and their parents, members have access to a range of safe online communications tools from blogs and forums to photo and video sharing. Grandparents.com is headquartered in New York City and owned by private investment firms Laser Partners and TWS Partners. Mediapolis (www.mediapolis.com ) creates technology that simplifies the production of high profile, high performance Web sites. Since 1994, Mediapolis has created custom software solutions to build more than 220 sites for clients including Sony Music, The New York Times, Johnson & Johnson and Volvo Cars.
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